As partner of art & design of a start-up agency, my first task was to create the visual identity of Ladies & Gentlemen. 

After creating the name, Ladies & Gentlemen, my first goal was to find the perfect ampersand. Hera Big was both elegant and unique. 

The website would at first only have a few sections, but was the first impression for most people encountering Ladies & Gentlemen, so it had to be simple, clean, and straight forward.

My roll for this project was production design - to implement the design that the head of interaction design had concepted, and translate his design intention into ipad and iphone comps. 

Over  10,000 downloads on the first day.

Bout is a game app from College Humor that attempts to marry 'Apples to Apples' with Instagram. You challenge your friends with a phrase, and whoever has the best image for it wins.

My role as a part of the design team was to build out the screens based on given wireframes and established brand identity. 

Some of my favorite projects end up being for friends. In this case, I had the pleasure to build an identity around two of my favorite people, Kale and Tony. 

They came to me with lots of ideas, and about 6 days to put their entire wedding suite together. Up for the challenge I spent my nights and weekends trying to craft a visual identity as playful, loving, and fun as the two of them.

Pressed by the very talented Kate of Flying Rabbit Press.

​The concept for DateJamie came out of long chats of NY dating woes with my friend, and co-worker, Tara.

After deconstructing the dating problems, the solution came in the form of a custom, single-purpose dating site. People take a multiple choice test wherein each answer is weighted to what I consider to be most correct to my reality. The goal was to go on 20 dates, get to know some people, blog about it, and have fun. 

My role was to go on all the dates, plus design and build the site.

DateJamie was featured in Digiday and How About We and although DateJamie is no longer running, we're white-labeling it for friends in the future. ​

​Although this is all I can publicly display, I've worked on a variety of brands, from beauty to toys, to high-end food, to pharma. Concept, design, and sometimes just some simple strategic business insights. 

Some of that work is in production, some of it isn't. The projects above display the kind of work I love to do, but there's a lot more that simply pays the bills. 

If you are curious to see anything else, shoot me an email and I'll send you other samples.